Holidays like Easter and Christmas can often be a time of rejuvenation in the normally busy lives of American families, promoting togetherness and creating memories that will remain for a lifetime. Yet another, not so positive aspect, of the holiday season that is usually overlooked…

Searching for a sustainable, cost-effective, high-impact strategy to promote your campaign, idea or business? Enter GreenGraffiti®, a unique viral marketing service that simply uses the power of water to etch virtually anything into dirty sidewalks or buildings. As times change, even street artists are seeking out less harmful forms of self expression to avoid permanently damaging the environement around them. This creative concept simply uses a template with a high pressure water sprayer, and…

Under a plan announced by Mayor Michael Bloomberg, New York City plans to catch and store rainwater in new roof systems to prevent sewage from overflowing into city waterways during heavy storms. The mayor’s strategy is to use “blue” roofs that contain a row of drainage pools and “green” or grass/ivy covered rooftops to catch and hold the water. If the state allows the plan to take effect, NYC could…

Mark Boyle, an economics graduate from the U.K., gave up money and the big city to live off-grid. In his book, ‘The Moneyless Man: A Year of Freeconomic Living’, Boyle explains his reasons for giving up the lush city lifestyle and the resources he’s used to survive out in the wilderness. Freecycle.org supplied his trailer at no cost, and Boyle only cooks food which has grown himself, bartered for, or scavenged from the land. He uses a compost toilet, bathes in a solar-powered…

Anthony Brenner has designed a house made with true sustainability in mind, simply using hemp, lime and water. Dubbed “hempcrete”, the innovative building material is said to act as a “built-in air filter”, which actually helps improve air quality and does not contain any toxic substances. Not to mention, is inexpensive and more efficient than conventional building alternatives….