Searching for a sustainable, cost-effective, high-impact strategy to promote your campaign, idea or business? Enter GreenGraffiti®, a unique viral marketing service that simply uses the power of water to etch virtually anything into dirty sidewalks or buildings. As times change, even street artists are seeking out less harmful forms of self expression to avoid permanently damaging the environement around them. This creative concept simply uses a template with a high pressure water sprayer, and…

Informed consumers have begun to advance toward healthier, more conscious decisions concerning what products they use, wear, and eat. However, many people probably aren’t aware that there is little to no supervision over the integrity of these company labels. The Federal Trade Commission (FTC) began the original Guides for Use of Environmental Marketing Claims in the 90’s and, in light of these labeling…

The 2nd annual Go Green Expo in L.A. kicked off January 22-24th at the Los Angeles Convention Center, and featured over 300 exhibitors from all around the world looking to market their pioneering green products and services to environmentally responsible shoppers. In addition, attendees had the pleasure of listening to keynote speakers, such as Ed Begley, Jr. and Mariel Hemingway, give their advice on the easiest, most affordable ways that the everyday…

The nation’s premier green business and sustainability show is once again heading for the Los Angeles Convention Center January 22-24, 2010. For the second year in a row, the Go Green Expo is kicking off their nationwide tour in Los Angeles, CA. Earlier this year, Los Angeles Mayor Villaraigosa announced that one of his major goals was transforming the City of Angels into “the greenest big city in America.” With over 10,000 people in attendance at last years show, attendance is expected to swell in 2010…

Based out of Canada, E-Hanger In-Home Media is revolutionizing direct marketing by offering environmentally friendly clothing hangers on which consumers may place business advertisements. The eco-friendly advertising hanger is manufactured using post-consumer waste board and is printed with eco vegetable based inks. The sturdy, environmentally-sound…